Content Creators & Influencers Solicitors
Art & Creative Media
Legal Advice for Content Creators and Influencers in London
Gurve Legal supports content creators, influencers and the brands, agencies and management companies they work with. We are a London commercial law firm that understands how the creator economy actually operates, from brand deals and platform contracts to protecting the intellectual property behind your personal brand.
Whether you are negotiating your first sponsorship, setting up a limited company for your content business, or dealing with a brand that has not paid an invoice, we give clear, practical advice without the jargon or the large firm price tag.
We act for both sides of the influencer relationship. That means we understand what brands, agencies and platforms expect from a contract, as well as what creators need to protect their income, their name and their audience.
Our Content Creator and Influencer Legal Services
Brand Deal and Sponsorship Contracts
We draft and review the agreements that sit behind every brand partnership, making sure deliverables, payment terms and usage rights are clear before you sign anything.
- Sponsorship and brand ambassador agreements
- Affiliate marketing and product review arrangements
- Negotiating fees, exclusivity periods and content usage rights
- Advice on terms and conditions for paid partnerships
Intellectual Property Protection
Your name, catchphrases, logo and content are valuable assets. We help you register and defend them so that others cannot profit from your work without permission.
- Trademark registration for your name or brand
- Copyright protection for videos, photos and written content
- Advice on licensing your content to third parties
- Action against accounts or brands using your content without consent
Advertising and Regulatory Compliance
The Advertising Standards Authority and the CAP Code set out clear rules on disclosure and marketing claims. We help you stay compliant without slowing down your content schedule.
- Guidance on #ad, #gifted and #sponsored disclosure requirements
- Reviewing marketing claims before they go live
- Data protection advice for audience data and email lists
- Training for talent teams and marketing staff on influencer compliance
Business Structure and Company Formation
Many creators start out as sole traders and quickly outgrow that structure once brand deals pick up. We help you set up the right vehicle for your business and protect your personal assets.
- Company formation advice for creator businesses
- Shareholders agreements where you bring in a business partner or manager
- Advice on tax-efficient structures for content income
- Contracts with editors, managers and other contractors
Dispute Resolution
Unpaid invoices, briefs that change after content has been delivered, and disagreements over usage rights are common in this industry. We help you resolve them quickly, and litigate where necessary.
- Recovering unpaid fees from brands and agencies
- Disputes over content ownership and usage rights
- Dispute resolution and litigation support
- Defamation and reputation management advice
Agency and Management Agreements
If you work with a talent agency or management company, the terms of that relationship matter as much as your brand deals. We review and negotiate these agreements on your behalf.
- Reviewing management and representation contracts
- Commission structures and exit clauses
- Restrictive covenants and exclusivity terms
- Advice for agencies drafting talent contracts
Why Choose Gurve Legal
We Act for Both Sides
We advise individual creators and the brands, agencies and platforms they work with. That gives us a genuine understanding of what makes a contract fair and workable for everyone involved.
Plain English, No Jargon
You will get advice you can actually use, explained clearly and without unnecessary legal terminology. We want you to understand your contracts, not just sign them.
Commercial Focus, SME Pricing
We work with growing creator businesses and SMEs every day. You get commercially minded advice without the fees charged by large City firms.
Fast, Responsive Support
Brand deals and disputes often move quickly. Our team responds promptly so that opportunities are not lost while you wait for advice.
Speak to Our Team Today
Whether you are negotiating your next brand deal or setting up your content business properly for the first time, our team is ready to help. Get in touch for straightforward legal advice from a firm that understands the creator economy.
Phone: +44 207 566 1188
Email: info@gurvelegal.com